“LOYAL and BOLD,
we’re the PURPLE and GOLD,
we are the PIRATES of ECU!”
Taken from the ECU fight song, these are words not taken lightly by members of the Pirate Nation. East Carolina alumni are some of the most devoted in the country, and they are open to the opportunities and benefits presented by the East Carolina Alumni Association. It’s a marketer’s dream: to reach a well-educated, affluent audience that possess extremely high brand loyalty. In a 2015 survey of alumni, 87.5% described themselves as “loyal or very loyal” to ECU.
The East Carolina Alumni Association provides the ideal platform on which to promote your brand, launch new products, meet new clients, and align yourself with the alumni association brand. Use the alumni association and its position with alumni as a partner to give your company significant promotion and presence.
We offer sponsors an opportunity to support the East Carolina Alumni Association through both yearlong sponsorships as well as individual events. Sponsorships are a wonderful opportunity for businesses and individuals to support alumni scholarships and programs while earning positive PR for your organization or business. As our premier event of the year, the prestige of the Alumni Awards Dinner and Ceremony offers a valuable brand alignment opportunity for an organization that represents excellence and quality. Our Buccaneer Buffet tailgate is the alumni association’s highest capacity series of events and provides the best cost-to-benefit ratio. With roughly 400 people attending each event prior to all six home football games, the Buccaneer Buffet is a wonderful occasion to capitalize on the atmosphere of tradition and love for ECU.
We offer companies and organizations a cost-effective and proven way to reach a wider, regional audience. We have various opportunities to fit a variety of budgets and a sponsorship program can be designed to meet your company’s needs and goals. The East Carolina Alumni Association is committed to working with our partners to offer excellent return on investment.
From fall reunions and homecoming to golf tournaments and family-friendly events that highlight exciting programs at the university, the East Carolina Alumni Association can offer you the perfect marketing mix to reach alumni. We look forward to discussing your opportunities.
Download the sponsorship opportunities brochure